ICONICS, Beckhoff and Microsoft Showcase Real-Time Demo

Demonstration of OPC-UA with Windows CE Embedded

Houston, TX — ISA ‘09 October 7, 2009 Today, ICONICS, a Microsoft Gold Certified Partner and provider of OPC-based, HMI/SCADA Visualization and Manufacturing Intelligence software for Microsoft Windows® operating systems, are showcasing a real-time technology demonstration with Beckhoff using Windows Embedded operating systems at the ISA Expo 2009 Automation and Control show.

At the ISA show, ICONICS demonstrated its newest HMI/SCADA product, GENESIS64�, which is the first manufacturing product recently certified with Windows 7. ICONICS, in conjunction with Microsoft and Beckhoff, is presenting GENESIS64 monitoring and controlling a balancing pendulum cell. The device updates at a rate of 2,000 updates per second, and moves a pendulum along an X/Y axis that is kept vertical by a Beckhoff Embedded controller running Microsoft Windows Embedded CE with an OPC UA Server. The embedded controller contains Intel Atom technology getting updates from a PC running Windows 7 with Multi-touch and GENESIS64. Also part of the demonstration was a Windows Embedded Server running a Microsoft SQL Server, storing position data in real-time.

“ICONICS is excited to be hosting this exciting demo”, said Russ Agrusa President and CEO of ICONICS. “GENESIS64 combined with OPC-UA, Windows Embedded and Silverlight will demonstrate how 3-D Multi-touch, Windows 7, HMI/Visualization technology will change the way people interface with machines in the future.”

“It gives me great pleasure to see ICONICS, Microsoft and Beckoff incorporating OPC UA into the pendulum demo,” said Tom Burke, OPC Foundation President and Executive Director. “The dedication and leadership that these organizations consistently demonstrate to the industry with their commitment to open standards and quality products is clearly demonstrated in their adoption and deployment of the OPC Foundation Unified Architecture specifications’.

The ICONICS/Microsoft demo was built by Beckoff and utilizes three devices with different operating systems; the CX1020 controller running Windows Embedded CE for controlling the pendulum, a Beckhoff Ethernet panel running Windows Embedded Standard and an industrial appliance running Windows Embedded Server for data storage in an SQL database.

“The Beckoff Embedded PC CX1020 only uses 20% of the available CPU capacity for controlling the pendulum”, said Stefan Hoppe, Beckhoff Program Manager for HMI and System Connectivity. “This means that the CPU still has enough available capacity in order to process additional tasks.”

GENESIS64, which runs on Windows 7, contains many game changing HMI/SCADA software technologies. Designed from the ground up for 64-Bit OPC UA, GENESIS64 takes advantage of 3-D hardware acceleration, Windows Presentation Foundation, Multi-touch and more resulting in an increase in productivity.

ICONICS solutions are widely recognized in the industrial automation software marketplace. Used in a wide variety of applications worldwide (including Automotive, Building Management, Food & Beverage, Oil/Gas/Petrochemical, Machine Builders, Pharmaceutical/Biotech, Security, Water/Wastewater, Utilities, Government Infrastructures and more), ICONICS’ GENESIS64, GENESIS32 and BizViz products are recognized for their graphical capabilities and seamless integration with Microsoft operating systems and applications, bridging information from “the shop floor to the top floor.” ICONICS has provided award-winning industrial automation and Manufacturing Intelligence software for over 23 years, successfully deploying more than 225,000 solutions worldwide.

Founded in 1986, ICONICS is an award winning leader in the development of Web-enabled industrial automation and manufacturing intelligence software for Microsoft® Windows® operating systems. Our solutions are certified for Windows 7, Windows Server 2008 and Windows Vista. ICONICS has successfully deployed more than 250,000 solutions in over 60 countries worldwide. Its solutions meet diverse customer needs in a variety of industries including Automotive, Building Management, Food & Beverage, Oil/Gas/Petrochemical, Machine Builders, Pharmaceutical/Biotech, Security, Water/Wastewater, Utilities, Government Infrastructures and more.

ICONICS’ corporate headquarters is located in Foxborough, Massachusetts (USA) near Boston. The company has offices throughout the United States, as well as in Australia, China, France, India, Italy, Germany, Netherlands and United Kingdom. ICONICS also has a joint software development and sales office in the Czech Republic.

© 2010 ICONICS, Inc. All rights reserved. Specifications are subject to change without notice. GENESIS64, GENESIS32, Pocket GENESIS, BizViz and their respective modules, OPC-To-The-Core, and Visualize Your Enterprise are trademarks of ICONICS Inc. Other product and company names mentioned herein may be trademarks of their respective owners.

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